“Giving birth can be a real pain in the vagina.” Here to the rescue is Frida Mom, a new line of postpartum recovery products designed to prepare new moms for the harsh realities of the fourth-trimester. Now available at everyone’s two favorite retailers, Amazon and Target, Frida Mom is a line of labor and postpartum recovery must-haves. They aim to be a one-stop-shop for women, where you can find everything you need to navigate the physical recovery of birth and be completely postpartum prepared.
If the name and packaging are familiar to you, that’s because Frida Mom was launched by Fridababy, the company that brought us the wildly popular NoseFrida Snotsucker (followed by a variety of other products for babies). We’ve long loved their baby products, so we’re thrilled about this launch of products specifically for moms that, according to their website, have “got you covered from first contraction to first postpartum bathroom trip.”
FridaMom sells two complete kits as well as individual products. The two kits are the Hospital Packing Kit and the Postpartum Recovery Essentials Kit.
The FridaMom Hospital Packing Kit (retail $100) is everything you need for labor, delivery, and postpartum. The set includes a super soft delivery and nursing gown, grippy socks, upside down peri bottle, four pairs of disposable postpartum underwear, four instant ice maxi pads, a pack of witch hazel perineal cooling pad liners, perineal healing foam, and a toiletry bag. Take it, put it in your hospital bag, then bring it home and you’re good to go! A perfect gift for any mama-to-be and a registry must-have.
The FridaMom Postpartum Recovery Essentials Kit (retail $50) includes everything you need to heal after birth. The kit consists of four pairs of disposable postpartum underwear, four instant ice maxi pads, a pack of with hazel perineal cooling pad liners, perineal healing foam, and a toilet-top storage caddy to keep it all together. It’s the complete bathroom recovery regimen you won’t want to pee without!